Job Description
Assistant Manager – Marketing & Communication.
The Kenya Revenue Authority (KRA) is the principal revenue collector for the Government of Kenya with the primary goal to deliver Kenya to financial self-sufficiency through effective tax revenue mobilization. KRA is seeking a result-oriented, self-driven individual of high integrity to fill the position of Assistant Manager – Marketing & Communication which is domiciled at Marketing & Communication Department.
Purpose of the job.
Support the planning, implementation and monitoring of marketing and communication initiatives.
Key Responsibilities
• Assist in developing of comprehensive marketing strategies aligned with the Authority's objectives.
• Coordinate and monitor marketing campaigns to promote services and programs in the Authority.
• Maintain strong relationships with internal and external stakeholders, including taxpayers, government agencies, and other partners.
• Analyse market and taxpayer information to support development of brand strategy and enhance the Authority’s image and reputation.
• Coordinate and monitor the implementation of the approved Corporate Social Responsibility programmes
• Manage the implementation and analysis of outbound customer campaigns on behalf of the Business Teams
• Support and give accurate feedback on new or existing services and products to Customer Service Advisors to ensure that customers are provided with accurate information regarding all services and products.
• Ensure the delivery of consistent messaging and brand management throughout all external and internal communications.
• Management of performance, audit, integrity, QMS and risk programmes
Academic qualification
• Bachelor’s degree in Marketing, Communications, Public Relations or any other relevant field from a recognized.
Work Experience:
• Minimum of 4 years relevant work experience with at least one (1) year in a supervisory role.
Key Competencies:
• Resilience, Focus, result oriented and a team player
• Strong analytical, diagnostic, decision making and problem solving skills
• Attention to details and ability to work under minimum supervision.
• Proactivity and strong interpersonal skills