Job Description
MG6
Reporting to the Senior Principal Officer, Marketing/Member Experience he/she will be
responsible for aggressive and innovative marketing campaigns, including activations,
media management & experiential campaigns.
KEY RESPONSIBILITIES:
• Participate in brand building activities through extensive member education using
media, road shows and sponsorships;
• Support Customer Service initiatives to ensure customer satisfaction;
• Keep inventory and oversee the distribution of marketing and sensitization materials
to the branches/regions;
• Support branches and regions with their marketing activities;
• Participate in event management;
• Draft reports after every marketing campaign;
• Support the marketing and brand department on financial issues, including but not
limited to drafting the departmental budget.
• Attend to customers through responding to their queries and providing guidance
where necessary ;
• Receive correspondences for the institution, sign for receipt and facilitate dispatch to
the respective office or persons.
• Collect customer feedback and prepare weekly reports to help in improving
products/services; and
• Cross sell the Institute's products to potential and existing customers to aid the
department in meeting its targets.
JOB REQUIREMENTS/SPECIFICATIONS
• Bachelor’s Degree in Marketing, Business Administration or related field from a
recognized institution;
• Professional Qualification in Marketing, Business Administration or related field;
• At least five (5) years’ work experience