Job Description
BUSINESS DEVELOPMENT & MARKETING SERVICES OFFICER – ICTA 6 (1 Position)
Job Purpose
The Business Development and Marketing function shall entail - promoting and
acquiring business opportunities for the NOFBI commercialization; identifying
prospective clients for the Authority, initiating development and review of Marketing
Strategies
a) Job Description
The duties and responsibilities of this grade comprise -
i. Coordinate development and review of Marketing policies, strategies and
programmes for NOFBI Commercialization;
ii. Design, develop and implement policies, procedures, methodologies and
quality standards to support introduction of new products, services and
innovations into the ICT Authority
iii. Lead implementation and realization of identified opportunities
iv. Continuous scanning of the business environment
v. Provide advice on pricing strategies
vi. Provide advice on market trends and dynamics;
vii. Oversee development and implementation of corporate marketing plans and
budgets for the Authority
viii. Drive stakeholders’ engagement to increase uptake and design of new
products based on established needs
ix. Monitor public perception about the NOFBI Commercial issues
x. Guide conduct of feasibility studies for new markets for the products
and services and making recommendations
xi. Develop performance targets for marketing services;
xii. Evaluate the effectiveness of all business development and marketing
activities
xiii. Undertake continuous analysis of competitive environment and consumer
trends
xiv. Facilitate research during product development stage to assess
responsiveness to customer requirements and inform modifications
before roll out
xv. Coordinate risk and quality management system
b) Job Specifications
i. A candidate for this grade must possess the following qualifications:
ii. Bachelor’s Degree in any of the following disciplines: - Marketing, Business
Management or equivalent qualification from a recognized institution
iii. At least three (3) years relevant work experience in commercial operations
iv. CIM Diploma in Professional Marketing (Intermediate) qualification from a
recognized institution will be an added advantage
v. Be a member of a recognized and relevant professional body in good standing
vi. Proficiency in computer skills
vii. Confident, driven and dynamic leader
viii. Shown merit and ability as reflected in work performance and results
ix. Meet the requirements of Chapter 6 of the Constitution on Leadership and
Integrity
x. Good interpersonal skills
(c) Key Competences and skills
i. Risk Management
ii. Resource Management
iii. Knowledge Management
iv. Managing performance
v. Coaching